Gaming Corps, a well-known Swedish provider of innovative iGaming and gaming content, has announced its partnership with Goat Interactive. Under this collaboration, Gaming Corps will supply African-based gaming content to Premier Bet, a top online bookmaker owned by Goat Interactive. The agreement enables Gaming Corps’ captivating offerings to be accessible in all 23 countries where Premier Bet operates. These include Angola, Togo, Ghana, Senegal, Zambia, Liberia, Cameroon, Tanzania, and Sierra Leone, to mention a few.
The primary focus of the deal lies in Gaming Corps’ arcade games, notably its popular Crash and Mine titles. These games will be customized to resonate with African gamers, incorporating themes that reflect African culture and identity. This strategic move demonstrates Gaming Corps’ commitment to catering to the specific preferences of the African gaming market. Additionally, Gaming Corps has successfully entered other lucrative gaming markets in Belgium, the Netherlands, and Greece.
Karen Hope, the Director of Casino at Goat Interactive, expressed enthusiasm for the partnership. “Gaming Corps has an exciting and modern portfolio that we feel will resonate exceptionally well with our key audiences. We see this studio as an exciting long-term strategic partner as we build loyalty on a hyper-local level across our product offering, numerous markets and audiences.”
Similarly, Danielle Calafato, the Head of Commercial at Gaming Corps, also expressed excitement over the collaboration and the potential for growth in emerging markets: “This segment of our portfolio has been developed with growth markets in mind as we always look to ensure we have content that matches our customers’ requirements. We’re sure that we’ll see great results together. We also very much look forward to customizing our content in order to give Premier Bet’s players the localized experience that is so unique to our offering.”
