10bet has entered the African betting market. After securing several new local partnerships, the popular online sports betting and casino brand is now also sponsoring professional sports teams. The betting company hopes to showcase its commitment to developing sports and the betting industry in the regions.
Capitalising on Markets
10bet’s ambitious strategy is to provide services to four major markets in Africa. It is currently live in Ghana, Zambia, Tanzania, and the DRC. 10bet provides these regions with access to mobile, SMS, and USSD services.
Aware of the huge popularity of sports in Africa, the company aims to provide high-quality service for sports bettors. It has also signed sponsorship deals with several football clubs. These include Aduana Stars, Talanta FC, Dodoma Jiji FC, Red arrows, and more.
Improving Sports Infrastructure & Standards
Through their infrastructure, services, and sponsorship, 10bet hopes to improve the standard of sports within Africa. Especially football. Another particular area of focus is on Ghana, which is fast becoming a leader in internet and mobile growth on the continent.
10bet has entered at a time when the African market is already saturated with operators. In a strategic move, they used multi-partnership deals to draw attention and disrupt the market. Gaining a solid foothold, they now aim to become a major contributor to African football. At the same time, they aim to provide the best betting options, odds, and sports data, to their customers.
10bet is a successful online betting company and platform that provides its services to countries all around the world. With two new countries added to their list in the coming months, 10bet hopes to be live in twelve countries within the next year and a half.
The CEO of 10bet Africa, Arthur Perry, was recently interviewed about the new launch. He described the great effort and planning it took to make it all a reality. He also stated how happy he and the company are to finally be able to roll out their services across the African continent. He says that 10bet is confident in its ability to provide quality services to bettors across all their active territories. Furthermore, he pledged continued provision towards overcoming various challenges in Africa. Whether it be technology, regulation, or localized issues.